Posted on November 27, 2011 by Sade Strehlke

Living in Los Angeles beauty, health and plastic surgery are around us everywhere. Doctors, trainers and beauty gurus gain notoriety based on results, word of mouth and innovative procedures. Dr. Simon Ourian of Epione Beverly Hills is one of those doctors with a pristine reputation and loyal following of socialites, celebrities and ladies who lunch. Focusing on medical advances and technological breakthroughs that everyone can benefit from, Epione is a pioneer in aesthetic and anti-aging medical treatments.

Dr. Ourian was kind enough to sit down with The Icon Concierge and detail some of these advances, treatments and what he does in his spare time when he’s not saving LA-residents one wrinkle at a time!

ICON: Tell us all about Epione Beverly Hills, what services do you and your partners offer and why Beverly Hills?

SO: Epione Beverly Hills is a state of the art aesthetic medicine center specializing in minimally invasive cosmetic treatments. Since 1998 Epione has employed the latest advances in laser technology and injection techniques for Botox, and dermal fillers such as Juvéderm, Radiesse, and Restylane in the service of providing our clients with optimal results.

ICON: Tell us about yourself, why medicine and why plastic surgery?

SO: I credit the surgical nose job I had when I was eighteen with igniting my interest in medicine and my decision to eventually devote my practice to aesthetics.

I was always very self-conscious of my nose and, believe it or not, this caused me to shy away from people. But I was determined to change that so I saved all the money from my after school job and as soon as I turned eighteen I had the procedure done. I have no doubt it changed my life for the better.

That was more than twenty years ago and I’ve been able to pass on the gift that was given to me. I’m not a plastic surgeon, I’m a cosmetic Dermatologist and in just the past few years we’ve developed non-surgical options to the traditional rhinoplasty using dermal fillers such as Radiesse®.

ICON: What are some of the specialty services that Epione Beverly Hills offers?

SO: Epione of Beverly Hills offers several unique laser skin treatment options. I developed the Coolaser to help remove acne and acne scars, wrinkles, skin discoloration and stretch marks. With the Coolaser I can effectively and exactingly remove just enough damaged skin to leave the surface smooth. I developed Coolbeam to help reduce the appearance of new or old stretch marks that were caused by rapid growth, substantial weight gain, and pregnancy.

ICON: You have a lot of celebrity and socialite clients, what are some of their favorite services? Do you have special products?

SO: Our celebrity and socialite clients’ favorite procedures are our laser skin treatments and our Epione Skin Care line of over-the-counter products. Some clients want to see specific changes in their appearance while some want to look younger. I’ve partnered with Lisa Vanderpump, of Real Housewives of Beverly Hills fame, in a skincare line that helps repair, restore, and maintain the skin’s natural appearance.

ICON: Epione Beverly Hills is an advocate of non-invasive and laser technology treatments, can you tell us more about these treatments?

SO: The non-invasive laser treatment Coolaser offered at Epione Beverly Hills treats wrinkles, evens out skin tone, removes blemishes, acne and acne scars and addresses fine lines and wrinkles. Coolbeam treatments help reduce the visibility of stretch marks that are caused by weight gain, pregnancy, and growth spurts. At the time of the treatments the entire surface of the skin is cooled using a special device and once cooled a series of light pulses are flashed on the surface of the skin. As the light goes over the skin a mere 10 millionth of an inch of tissue is removed at a time. The skin cells that are treated absorb the energy of the light causing the instantaneous vaporization of the superficial cell. After damaged skin is removed, new skin will quickly re-grow in its place.

ICON: Tell us a fun fact about yourself that no one knows, what do you do in your spare time?

SO: During my spare time I find myself sculpting.